21
Jul
10

Old Spice provides consumers with vital market info

While the Old Spice Man video responses lasted for just 48 hours, cleverly providing consumers with vital market information is a way to generate sustainable content that will make a business a go-to source for the latest information (and maybe a few laughs).
http://www.brafton.com/industry-news/procter-gamble-smells-social-media-marketing-success-with-old-spice-man-$19899601.htm

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