Connect With Fans (CwF) + Reason To Buy (RtB) = The Business Model ($$$$)

NIN.  Amazing video about the near future.

ARG games become ways to connect directly with fans.  ARG becomes Art.

Artist will be able to make money using online tools to create ARG games.

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Robert Palmer

Robert Palmer was one of the great singers.

Sneakin Sally Through The Alley